Old Crow Reserve vs. Rebel Yell, Round 1, Bottom Shelf Bourbon Brackets

Round 1d of the Bottom Shelf Bourbon Brackets features a couple of old names that have fallen on a few hard times. The number 2 seed of division 2: Old Crow Reserve is facing off against number 3 seed: Rebel Yell. 

Old Crow Reserve. I’ve been curious about Old Crow ever since I went back home to the backwoods of Wisconsin and saw it was the only bourbon in the bar. I’d have gone beer, but this particular dance hall had three kinds of Miller on tap and the keg of Old Style that the groom’s family had purchased for the guests to drink. Not only did I not want any of those, but I wasn’t quite sure when the last time the lines were cleaned since this particular place is mostly used for weddings. So I went with the Old Crow. I ordered it neat, because I didn’t really trust the cocktail skills of the bartender. She didn’t now what neat meant so I was probably correct there. But, I didn’t hate it. In fact I liked it better than the Beam White I found later in the evening by wandering across the street to a liquor store that was sadly lacking in 50mL minis that I could sneak back in.

The only thing I’d heard about Rebel Yell was the statement “I hear the Reserve isn’t bad.” I’d hear that statement every time I mentioned that I’d slated it for inclusion in this tournament. No one knew anything else. And it seemed no one had tasted either the Reserve or the regular release. So, I read the bottle and by reading the label I learned that it is a wheater and that it is: “Unique. Commanding. Unforgettable.” After a bit of internet searching, I learned this is an old brand once produced by Pappy Van Winkle himself. The forum posters claim that if you find old bottles of it, it’s kinda one-note, but not bad. These days it’s a sold by Luxco out of St. Louis. No one mentions what it’s like now.

Old Crow Reserve

Purchase Info: Haskell’s Wine & Spirits, Burnsville, MN $16.99 for a 1L

Stated Age: Four years

ABV: 43%

Produced by: Jim Beam

Nose: Rubbing alcohol right at first. But that dissipates: fresh sawn lumber. Dry with just a hint of caramel, mint and orange peel.

Mouth: Maple syrup and black pepper. Hints of vegetal and soapy flavors.

Finish: Some heat. Spiced honey. Transitions to bitterness. 

Thoughts: Not one I feel like I’d grab first. If I was in a bar that had it, I’d pick it over Beam White and not feel too bad about the selection. But I might ask for it on the rocks.  

Rebel Yell

Purchase Info: Blue Max, Burnsville, MN $11.78 for a 750 mL

Stated Age: NAS 

ABV: 40%

Sourced/Sold by: Luxco

Nose: Dried Corn, Orange Peel, Caramel 

Mouth: Watery mouthfeel. Dried corn. Hints of vinegar. Unpleasant.

Finish: Decent but not overpowering burn. Grain and a nice bitterness.

Thoughts: I have no idea what I will do with this bottle, but I certainly won’t be drinking it. The finish is nice, but the taste and nose are not pleasant at all. My wife has been bugging me to give her bourbon to use in a homemade bug repellant recipe. This might be fine for that. 

Winner: Old Crow Reserve doesn’t win this one quite as much as Rebel Yell loses it. To say it was a favorable matchup is being nice. Rebel Yell might give Town Branch a run for the title of worst bourbon I’ve tasted. It lives up to the “Unique” and the “Unforgettable” that the label promised. But not in a good way. So by process of elimination Old Crow Reserve wins. We’ll see how it does in the next round before I say if I like it or not.

UPDATE: So, after fourteen hundred and some odd days, I finally got around to trying Rebel Yell again. Here are my updated thoughts: Rebel Yell: Revisited.

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JW Dant Bottled in Bond vs. Ancient Age, Bottom Shelf Bourbon Brackets, Round 1

Round 1c of the Bottom Shelf Bourbon Brackets features Division 2, Number 1 seed JW Dant Bottled in Bond versus Number 4 seed Ancient Age. 

JW Dant Bottled in Bond. A bourbon that I’d looked past quite a bit. It’s not available at my usual store and it’s kind of tucked off to the side at my…well…other usual store. I knew ahead of time that it was Heaven Hill since I had seen some Dant labels on one of the tours I took there. I knew it was 100 proof and at least four years old because it’s bonded. Other than that though, I didn’t know much about this one before trying it. It is the highest proof bourbon in the competition and, as such, is the number 1 seed in Division 2.

Ancient Age is the one bourbon in the competition that I’ve had previously. I used to keep a bottle in the house as an “I don’t want to think about it” bourbon. It was the first bourbon to show me that cheap does not equal bad. It’s also one that I’d give to people who were interested in bourbon, but who were not aficionados. Not because they wouldn’t notice, but because most often they liked it better. It’s gentle and sweet. Being the youngest bourbon in the competition with a stated age of 3 years, it was the last selected and is the number four seed of Division 2.

JW Dant Bottled in Bond

Purchase Info: Blue Max, Burnsville, MN $14.99 for a 1L

Stated Age: NAS

ABV: 50%

Produced by: Heaven Hill

Nose: Very complex. This started off very vegetal. After is settles a bit: dark, ripe plums and cinnamon. After a further 20-30 minutes it transitioned again to a perfumy sweetness.

Mouth: Spicy, right on the tongue tip followed by brown sugar sweetness and a very slight vegetal sharpness. 

Finish: Sweet with only a slight burn. Transitions to a mouth-drying bitterness that makes you want another sip. Occasionally you’ll be visited by a floral perfuminess.

Thoughts: In the ranks of Heaven Hill Bottled in Bond bourbons that I’ve reviewed, this ranks  between the Evan Williams and the Old Heaven Hill. Much better than the Old Heaven Hill and slightly worse than the Evan Williams. 

Ancient Age

Purchase Info: Haskell’s Wine & Spirits, Burnsville, MN $11.99 for a 1L

Stated Age: 36 months 

ABV: 40%

Produced by: Buffalo Trace

Nose: Heavy dose of silage at first. Buried under it are cherry, mint and honey. 

Mouth: Thin and sweet with silage/grain flavors dominating.

Finish: Gentle cinnamon candy transitioning to a citrus pith style bitterness.

Thoughts: This is not complicated. This is thin. This is certainly not one you want if you are going to have another within a timeframe where you can compare them. But in spite of all of that, I tend to like the cinnamon sweetness and the gentleness of the finish. Which is unusual since I normally prefer a strong finish. If you do not like a gentle bourbon, this won't be for you.

Winner: There is no surprise here. JW Dant, the higher seed, moves ahead. Ancient Age is an ok “only bourbon of the night,” but it can’t handle being compared to anything. JW Dant Bottled in Bond might be one I could see having on the shelf as a decent, everyday bourbon. I look forward to seeing how it does in the next round.

Ezra Brooks vs. Old Fitzgerald Prime, Round 1 Bottom Shelf Bourbon Brackets

Round 1b of the Bottom Shelf Bourbon Brackets features Number 2 seed Ezra Brooks versus Number 3 seed Old Fitzgerald Prime. 

I’ll be honest. Ezra Brooks is one of those bourbons, that I walked past for years, never intending to purchase it. It was down low enough on the shelf that I assumed, rightly or wrongly, that it wasn’t worth my time. Which I find odd, upon reflection, since I’m cheap enough that you would think that the price alone would have drawn my eye. But I hadn’t seen it come up online in blogs, forums or twitter. It was easily overlooked. Upon looking online, I see that this is a sourced bourbon sold by Luxco out of St. Louis, sellers of fine spirits such as Everclear and various mixers, schnapps and many many other categories of liquors. It’s described as being for those with rugged spirit and a taste for adventure. Woah. Do I have rugged spirit. Boy I kinda hope so. 

Old Fitzgerald Prime is an old name with a strong heritage. It’s an 80 proof wheated bourbon produced by Heaven Hill. I’ve read a lot about the brand, the history, how the brand is the ancestor of Pappy from back when it was Stitzel Weller, and how it inspired Larceny now that it is Heaven Hill. I’ve even reviewed, and liked, it’s 12 year old and it’s Bottled in Bond siblings. Old Fitzgerald Prime was an instant fit for this tasting, I knew I liked the flavor profile, but how would the lower proof stack up?

Ezra Brooks

Purchase Info: Haskell’s Wine & Spirits, Burnsville, MN $14.99 for a 1L

Stated Age: NAS

ABV: 45%

Sourced/Sold by: Luxco

Nose: Big hit of caramel right off the bat. Under that is some apple.

Mouth: A lot of spice at first, honey, sawdust and hints of apple.

Finish: Warm finish that settles in your chest. Lingering spiced honey.

Thoughts: This one is a classic value play. It’s good considering it’s well under $20 per liter, if it were $30 I don’t know that I would buy it.

Old Fitzgerald Prime

Purchase Info: Haskell’s Wine & Spirits, Burnsville, MN $12.99 for a 1L

Stated Age: NAS 

ABV: 40%

Produced by: Heaven Hill

Nose: Cherry, sawdust, alcohol. A noticeable lack of sweetness. 

Mouth: Sweet. Brown sugar and grain flavor. Not complicated, but pleasant.

Finish: Gentle, with a lingering bitterness.

Thoughts: This is a tv watching bourbon. It’s something to sip that tastes good for when you don’t want to concentrate on, or think too hard about your bourbon. It wouldn’t be my first choice for a pour, but I’d be happy enough to have it brought to me. I like this almost as much as I remember liking the BiB version. Still got some alcohol on the nose, which was surprising given it’s lack of proof. But, still, sweet and tasty.

Winner: Ezra Brooks wins by a hair, mostly on the strength of it’s finish. In this case spiced honey beats a lingering bitterness. But it was very, very close, I’d be happy to have either of these on my shelf as a decent everyday bourbon. Old Fitzgerald, being a wheater was softer and sweeter and might be seen as having a disadvantage in this matchup. But then again, Pepsi won the “Pepsi Challenge” back in the 80s mostly on the strength of people choosing the sweeter one head to head, so who knows. In this case, I preferred the rugged spice to the sweeter wheat. But both were good.

Old Charter 8 year vs Virginia Gentleman: Bottom Shelf Bourbon Brackets, Round 1

Round 1a of the Bottom Shelf Bourbon Brackets features Number 1 seed Old Charter 8 year old versus Number 4 seed Virginia Gentleman. 

Old Charter was brought to my attention in a twitter thread. The chatter was about good, cheap bourbons. This one kept coming up again and again. Not being available in Minnesota, I just sort of stuck that in the back of my head until I was driving through Kentucky on the way back from Virginia and saw a 750 mL on the shelf for $14.35. That price put it in the range for this contest and so I picked it up. This was the number 1 seed and number 1 choice overall as it is one of two bottles with an age statement (and the only one older than 4 years) meaning that, with the way marketing departments work, it is almost certainly the oldest bourbon of the bunch. 

Virginia Gentleman was initially brought to my attention when I was first getting interested in bourbon. I was online looking up something along the lines of “best bourbon under $25.” I was as cheap then, as I am now. I was especially so considering I wasn’t sure yet what I liked and wasn’t sure what I’d be willing to spend to find out. The expression listed was a 90 proof version that is no longer produced and which, sadly, I never got to try. But it put the name in my mind and when I visited Virginia in February I happened to pick up a couple of minis to include in this tasting. This is the number 4 seed.

Old Charter 8 year old

Purchase Info: Liquor World, Bardstown, KY. $14.35 for a 750 mL.

Stated Age: 8 years

ABV: 40%

Produced by: Buffalo Trace (Sazerac)

Nose: Brown sugar and hints of pickle juice mingled with intermittent cherry.

Mouth: Spice cake and cordial cherries.

Finish: Gentle, as might be expected at 40% ABV, yet complex enough to hold interest. Sweet at first and like a mouthful of cloves, this is both numbing and drying. Transitions to lingering bitterness.

Thoughts: I hesitate to say this, but I think this is better than it’s sub $15 price tag would suggest. I could see this becoming a regular on the shelf if it were distributed near me.

Virginia Gentleman

Purchase Info: VABC store, Richmond, VA. (I bought 2 minis for about a buck each, but the VABC price list lists a 750mL for $12.45 or 1L for $14.95)

Stated Age: NAS 

ABV: 40%

Produced by: A. Smith Bowman (Sazerac)

Nose: Light and sweet. Apple candy.

Mouth: Delicate. A light, but not watery, mouthfeel. Lightly fruity with some cinnamon.

Finish: Gentle with a lingering sour grain or silage flavor.

Thoughts: The finish kills this one. That silage/grain aftertaste makes me not want another sip. It might mix ok though.

Winner: Old Charter 8 Year advances to the next round. It’s a bourbon I’ll be keeping an eye out for next time I travel. It also makes me interested in it’s sibling, Charter 101 (NAS). Might have to keep an eye out for both, providing the price stays right. The Virginia Gentleman seems to have deserved it’s seeding. The finish is...not good. Upon giving it another shot as I type this, I’m getting less silage, but more apple mixed with an odd chemical note. Different, but not better.

Bottom Shelf Bourbon Brackets: Prologue

I’ve been feeling the need for competition lately. No, I don’t want to actually compete. I want to watch competitions. Preferably in a comfy chair. With a drink close to hand. And one would think that this is the perfect time of year for that. What with two big, national college basketball tournaments and a national college ice hockey tournament happening or about to happen right about now.

But there is a problem. I’m bored by basketball. And hockey. When I watch either of those, I need a drink just so I can be interested in something. So what is a guy who is suffering from some serious cabin fever to do when bored by the offerings, yet still in need of competitive entertainment? Easy. Hold your own competition. 

But, it can’t be just any competition. It has to be a competition that means something. It has to be a winner takes all, earn a spot on the fancy bourbon shelf sort of competition. It’s got to be a bottom-shelf bourbon bracket with the winner earning…well...my eternal good wishes and a spot on the shelf? 

I think that’s prize enough. 

I don't want you to think this is some spur-of-the-moment thing though. I gave this some thought. I knew if I was going to have a legitimate competition, I had to have a few rules. 

  1. I wanted to find something new. So except for one selection which just happened to be already in my closet, these are all new to me. 

  2. I wanted them to be cheap. So I put the cut-off at $20 per liter or $15 per 750 mL. 

  3. I wanted them to be Straight Bourbon. Because…yeah, why wouldn’t I?

  4. I wanted them to be available in Minnesota, but I ran across two on my recent trip to Virginia which I decided to throw in as wild cards. As far as I know, neither are available in Minnesota. 

Once I knew I had the rules for selection in place, I also knew I was going to need some way of seeding these. It is a bracket after all. I came up with a few considerations to follow here as well. These are in order of importance. 

  1. Stated (or assumed) age. Straight bourbon has to be at least two years old. But unless it is under four years old you don’t have to put an age on it. So if someone does it’s either a good thing or a bad thing. I like to reward good things.

  2. Proof. Higher proof often equals better flavor. Not always, but it can be a good rule of thumb.

  3. No corporate cousins. I figured I could introduce a little more difference into each pairing if they didn’t come off the same still, or at the very least wasn’t sold by the same company.

So that’s it. The bracket is below. Division 1 chose first. Division 2 chose second. Because, math. Stay tuned.